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Singapore government rolls out wave of PR and social tenders

News Advertising Marketing

From arts and transport to maritime and urban planning, multiple government bodies are open for new PR, digital and social partners.

Asahi's ransomware attack may have compromised 1.9 million personal records

News Advertising Technology

Asahi would delay the release of its full-year financial results to focus on dealing with the fallout of the attack.

How a long-running Chinese meme became Yili’s breakout Olympic moment and a Spikes winner

News Advertising Marketing Creativity Spikes

The agency creative partners discuss why the idea travelled so easily and how winning at Spikes reinforced their belief in simple ideas executed with global-standard craft.

Omnicom-IPG: How the merger will reshape the competition

Analysis Data News Advertising The Knowledge

Campaign Red examines how a merged Omnicom-IPG compares to the remaining 'big four'.

Creative Minds: 'Creativity can take many different forms, no matter the platform'

The Work Advertising Marketing Creativity

Kingdom Digital’s Sook Yan Yee shares her favourite projects, childhood dreams, creative quirks and the power of simple, heartfelt visuals.

Omnicom closes Interpublic acquisition for final purchase price of $9 billion

News Advertising

Acquisition creates largest holdco based on revenues for the first nine months of 2025.

Alibaba reports mixed results as it bets big on AI and instant retail

News Advertising Marketing

Alibaba's cloud and ecommerce businesses led strong revenue growth last quarter, but profits declined sharply amid heavy investments in AI and instant retail.

M&C Saatchi and S4 Capital downgrade 2025 growth forecasts

News Advertising

M&C Saatchi revenues hit by US government shutdown while S4 Capital blames 'lower project-based revenue and continued client caution'.

Redundancy is a business decision. Here’s how to bounce back fast

Analysis Opinions Advertising Marketing

As layoffs reshape the creative industry, redundancy is now a commercial reality. Recruitment director Dean Connelly shares a practical roadmap for how talent can reset, reposition, and get hired in 2026.

Revealed: Top APAC campaigns in Campaign Red’s Global Awards Rankings 2025

Analysis Opinions Advertising Marketing The Knowledge

Baliprod Films, Six Inc Tokyo and Colenso BBDO Auckland shine in Campaign Red’s analysis of 10,000 awards over the past three years reveals which campaigns were most lauded by global juries.

EU clears Omnicom-IPG $26 billion mega merger

News Advertising The Information

Omnicom passes final regulatory hurdle in acquisition of Interpublic Group.

Marketers pour millions on BTL, only 2% say they can measure ROI

News Advertising Marketing

Despite sweeping investment in activations, marketers admit they lack the tools and the confidence to prove impact. Many see AI as the biggest hope for fixing the gap.

Social isn't one audience: Heavy and light users don’t see the same ads

Analysis Data News Advertising Marketing

EXCLUSIVE: Only 26% of Singaporeans are heavy social users and YouGov finds, they’re the quickest to tune out ads. The majority turns to marketplaces and traditional reviews, proving one-size-fits-all social strategies are broken.

DOJ: Google must be split up to fix its ad monopoly

News Advertising Technology

Following a historic antitrust victory in September, the DOJ argued that Google’s dominance in adtech cannot be fixed with promises or fines alone, pushing for the first Big Tech breakup order in decades.

Stagwell to consolidate APAC agencies in new Singapore HQ

News Advertising

Creative, media, communications and data units will be housed in one location to streamline operations.

Agency of the Year 2025 winners: Japan/Korea

Advertising AOY

See the complete winner list for the Japan/Korea region in the 2025 Campaign Asia-Pacific Agency of the Year awards.

Vale Neil French, Asia's godfather of advertising, passes away at 81

News Advertising Creativity

For more than 15 years, French was the creative force behind Ogilvy in Asia and the copywriting maverick behind some of the region's most defining work.

More than 150 ex-Dentsu employees plan legal action for data breach

News Advertising Marketing

Former Dentsu staff say they were never contacted after the breach and are unsure what data was leaked, with some questioning why the company retained their information more than a decade after they left.

Ogilvy Indonesia names Kapil Arora as CEO

News Advertising Marketing

Sieg Penaverde steps down after six years leading Ogilvy Indonesia.

Omnicom-IPG merger nears completion: Here’s the full timeline

News Advertising Marketing

With Omnicom closing the IPG acquisition for $9 billion, we break down the key milestones that have shaped the industry-defining merger.

Creative Minds: Joaquin Torres on why David Droga is his idol and surviving the idea burglars

The Work Advertising Marketing Creativity

He dropped out of college and was unemployed before discovering advertising. Now, as creative director at Dentsu Creative Philippines, he deplores ‘half-assery’ and thrives on helping lost young creatives find their way.

How Always Pakistan rebuilt trust in a taboo category and reversed a 20% market-share loss

Analysis Advertising Marketing

CASE STUDY: P&G and creative agency And The Nerve crafted a daring activation that restored Always' brand perception in Pakistan.

The Big Challenge: Do bespoke network teams actually work?

Analysis Advertising The Knowledge

The rise of single-client units, their promise of efficiency, and the risk of staff churn and creative stagnation.

DDB global CEO Alex Lubar departs

Advertising News

Lubar joins independent consultancy Fundamentalco effective immediately.

Havas CEO says it is ‘not in discussions with WPP’

Advertising News

Yannick Bolloré has called his French holdco “one of the most acquisitive groups in the industry,” but downplayed speculation about a deal with struggling WPP.

Havas ‘eyeing WPP bid’, The Times reports

Advertising News

Havas has been looking at the prospect of a takeover of rival holdco WPP, The Times reported over the weekend.

WPP CEO and chair buy 100,000 shares after stock price slump

News Advertising Marketing

Cindy Rose and Philip Jansen make co-ordinated purchases worth £280,000 in attempt to boost sentiment.

While rivals look outward, WPP is consumed by its own internal crisis

Analysis Opinions Advertising

WPP grapples with an inherited “failure of modern corporate governance,” Darren Woolley writes. Cindy Rose must now prove that the next chapter rests on integrity rather than growth at any cost.

Dentsu's international review 'moving as planned', staff reductions to hit in December

News Advertising

The year-end dividend is “undetermined” as the company braces for a heavy fourth quarter, when it will book the bulk of its ¥28 billion restructuring costs.

The anatomy of a winner: The creators of the most-lauded work share their secrets

Analysis Advertising The Knowledge

The world’s most coveted advertising trophies are meant to reward the best creative ideas. But behind the glitz and glamour, the game certainly has its challenges.

Have 30 years of COP changed the world or just the rhetoric?

Analysis News Advertising Marketing Climate Action

SOUNDING BOARD: Despite cheaper renewables and mainstream net-zero, emissions are up 65% and extreme weather cost $1.5 trillion last year. With COP30 in the Amazon, the ad industry faces mounting scrutiny over fossil-fuel work and its widening credibility gap.

WPP’s McKinsey moment might be its smartest decision in a decade

Analysis Opinions Advertising Marketing

While critics mock WPP for outsourcing its own transformation, marketing advisor Ivan Fernandes argues it reframes the narrative from a company 'lost in transformation' to openly rebuilding in full public view.

Makro, Lotus’s and H&M gain biggest ad awareness in Thailand: YouGov

Data News Advertising Marketing

Thai retail giants Makro, Lotus's, and H&M all saw impressive jumps in ad awareness in October, highlighting the impact of recent campaigns and national promotions.

Creative Minds: Ngoc Nguyen on crowdsourcing the ideal beer with Gen Zs

The Work Advertising Marketing Creativity

She grew up inspired by black and white TVCs. Now, the group creative director at Hakuhodo Vietnam turns bold, contemporary ideas into innovative campaigns, night owl hours and all.

Publicis CEO hits out at Omnicom’s ‘apples and oranges’ approach on revenue

News Advertising

Arthur Sadoun calls on Omnicom to change how it reports revenues to improve transparency after IPG takeover.

IPG sheds 3,200 jobs, vacates office space ahead of Omnicom merger

News Advertising

The holding company’s latest SEC filing shows 800 layoffs in Q3 2025 and over 700,000 sq ft of office space vacated as it races to streamline costs before completing its $13.5 billion merger with Omnicom.

Spikes Asia announces 2026 jury presidents

News Advertising Marketing Spikes Creativity

The 2026 jury line-up features Pakistan’s debut on the panel, with Salesforce’s Wendy Walker named as the inaugural Creative B2B jury president.

Dentsu leak compromised LNER customer data

News Advertising

Campaign initially reported on the leak in October.

Dyson launches review of $500 million media account

News Advertising

Publicis Media handles the Dyson account in mainland China and Hong Kong.

Activists call on UN, Brazil to cut Edelman from COP30 over client conflicts

News Advertising Marketing

An open letter from more than 60 climate activists challenges Edelman’s credibility as the UN climate summit’s PR lead.

WPP brings in McKinsey to advise on strategic review

News Advertising Marketing News Advertising Marketing

Consulting firm is helping to 'facilitate and stress-test' planning for new strategy.

WPP brings in McKinsey to advise on strategic review

News Advertising Marketing News Advertising Marketing

Consulting firm is helping to 'facilitate and stress-test' planning for new strategy.

UN recognises power of creativity in driving climate solutions

News Advertising Marketing Climate Action

At COP30 in Belém, countries are urged to turn years of pledges into concrete action.

COP30: Adland’s climate moment, ready or not

News Advertising Marketing

COP30 opens amid mounting pressure on sectors like advertising to reconcile their climate responsibilities with ongoing fossil fuel ties, testing the summit’s potential for real progress.

What do Campaign's international editors make of the most-awarded work?

Analysis Advertising Marketing Creativity

Campaign’s editors across the globe on what won, why it mattered, and whether it truly deserved the spotlight.