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Omnicom-IPG: How the merger will reshape the competition

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Campaign Red examines how a merged Omnicom-IPG compares to the remaining 'big four'.

Revealed: Top APAC campaigns in Campaign Red’s Global Awards Rankings 2025

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Baliprod Films, Six Inc Tokyo and Colenso BBDO Auckland shine in Campaign Red’s analysis of 10,000 awards over the past three years reveals which campaigns were most lauded by global juries.

PHD tops November APAC media rankings as Wavemaker, Mindshare rise and Carat tumbles

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PHD climbs to the top of the table with major wins, including Marico, while Wavemaker makes the biggest leap, and Carat slides.

The Big Challenge: Do bespoke network teams actually work?

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The rise of single-client units, their promise of efficiency, and the risk of staff churn and creative stagnation.

The anatomy of a winner: The creators of the most-lauded work share their secrets

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The world’s most coveted advertising trophies are meant to reward the best creative ideas. But behind the glitz and glamour, the game certainly has its challenges.

The most awarded agencies, brands and campaigns globally over the past 3 years

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Chapter 1 of Campaign Red's Global Awards Rankings report sifts through nearly 3000 awarded campaigns to find the top performers. Available to Knowledge Tier subscribers.

The most awarded agencies, brands and campaigns globally over the past 3 years

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Chapter 1 of Campaign Red's Global Awards Rankings report sifts through nearly 3000 awarded campaigns to find the top performers. Available to Knowledge Tier subscribers.

Aussie agency Nunn Media secures spot in top 20 global indie rankings

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With recent wins including ServiceNow and Old Persons Advocacy Network, Nunn Media just scrapes inside the top 20, the only contender from APAC.

Spark Foundry reclaims APAC top spot as Initiative soars and OMD slips

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Initiative rockets 75 places in a single month, as Dentsu agencies close in on Publicis in the top five.

The Big Challenge: Can agencies change pricing models to reflect their true value?

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Despite universal agreement that time-based billing is unfit for today’s marketing economy, most agencies remain chained to it. Campaign tells you why progress has been painfully slow and who is willing to gamble on outcomes over hours.

Australian media agency surges in global indie league as top five hold ground

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Nunn Media jumped into the September rankings after reporting earlier wins including ServiceNow and from the Old Persons Advocacy Network.

Starcom holds APAC crown as Dentsu X records the biggest jump and Zenith slips

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Dentsu X leapt 36 places in a single bound, Mediahub muscled its way into the top six.

Starcom leaps to top spot in August APAC media rankings

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Starcom climbs to the top of the table with major wins, including Mars, while Zenith posts the biggest leap, and FCB debuts in the top 20.

M&A market 'returns to growth' after difficult couple of years, new data shows

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The rise has been fuelled by significant investment by private equity and sellers returning to the market.

How AI is reshaping the marketing department

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Marketing departments are in the midst of a substantial reconstruction of their operations as they integrate generative AI into their workflows, an effort that is expected to have a trickle-down impact on agencies.

Interpublic catapults into July media league

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Meanwhile, three agencies join the individual media agency rankings.

Spark Foundry races to top spot in July APAC media rankings

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Dentsu's Carat moves up to second place as WPP’s EssenceMediacom drops out of the top 20, while Australian independents Avenue C and Ryvalmedia make a debut.

Publicis’ growth accelerates in Q2 driven by strength in both creative and media

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No sign of macroeconomic impact as "we haven't seen any change from Q1 to Q2", CEO Arthur Sadoun says.

Wrangles in the jury room: how the challenges of creative judging play out

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Tricky deliberations, outside influences and questionable entries can make the quest to recognise the best work with an award a difficult one.

EssenceMediacom tops June's APAC media rankings for third straight month

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Spark Foundry takes second place, powered by its Shanghai General Motors win, while Accenture Song, Assembly, and Brainlabs make notable new entries.

Award-winning economist Tim Harford on the three key rules of data for media and marketing

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Talking at a recent event, the journalist, author and radio presenter, revealed three simple things on which to focus when considering data.

Spark Foundry and EssenceMediacom vie for top spot in May's APAC media league

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WPP's EssenceMediacom narrowly hangs onto the top spot while Publicis' Spark Foundry enters the table in second position after winning Shanghai General Motors.

Publicis dominates latest global new-business media league

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Publicis Collective has leapt into the lead for May, following its win of Coca-Cola's business in North America, while 13 new agencies join the top 20.

Is AI financially beneficial for agencies?

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AI promises speed, efficiency—and fewer billable hours. So why are ad agencies investing millions in a tool that threatens their bottom line? Campaign Red digs into the tension between progress and profit.

EssenceMediacom retains top spot in April's APAC media league

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OMD holds strong in second position while Publicis' Starcom climbs the highest after retaining Dabur's media mandate.

OMD takes the lead as EssenceMediacom drops out of global rankings

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At a holding-company level, Publicis Groupe breaks the $1 billion mark.

How have the US tariffs impacted the 'big six' holdcos' stock market performance?

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Campaign analyses the networks’ performance since the announcement of tariffs at the start of 2025.

EssenceMediacom gains top spot in first APAC media league of the year

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OMD and UM are among the top five agencies in the agency table, while independent Nunn Media continues its momentum. Meanwhile, WPP tops the first APAC holding company table.

EssenceMediacom breaks $100 million mark in first global new-biz league of the year

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The agency climbs into the March spot following its nearly $200 million win of the Godrej Group mandate in India.

Australia claims top-three spot in 2025’s first indie new-biz league

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Campaign Red’s first league table of the year highlights regional shifts, with Australia entering the top three on the back of a major win from Renault Motors.

APAC M&A defies global dip, surging over 10% in 2024

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Despite an active second half, global M&A volume fell 2% in 2024. However, APAC companies are bucking the trend, reporting a 10% surge and actively acquiring.

APAC's latest media new-biz spotlight boosted by moves in China

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The region was a hotbed of activity with key movements in India and Indonesia, and China leading local reviews.

Indie agencies gain ground globally, PMG tops rankings

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Meanwhile, a confidential independent won the $200 million Shanghai General Motors media account in March.

Adland has the power to influence social media but who can tame it?

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As governments worldwide enforce stricter social media laws, advertisers find themselves at a crossroads—use their influence to hold platforms accountable or risk increased criticism for staying silent?

APAC lags as Saatchi & Saatchi leads global new business charge

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Asia Pacific's new business market remains subdued in 2024, with pitch volumes down by a third, according to R3.

Will retail media live up to the hype?

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With retail media networks poised to overtake television advertising with projected spending of $177.1 billion in 2025, the question arises: Will this emerging channel transform marketing, or is the industry witnessing inflated expectations?

Global indie rankings: Where are the APAC agencies?

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Australia’s Nunn Media, Atomic 212, and Half Dome are the only agencies to make the cut, as global competitors from North America and Europe surged ahead.