After the Grand Prix was stripped, DM9’s case study on appliance energy costs is now at the centre of a legal complaint.
DM9's Cannes controversy deepens, US senator sues Omnicom, DDB and DM9 over AI-manipulated entry
Mark Penn’s challenger playbook: Cockroach DNA, pickleball and a $5 billion bet
At Cannes Lions, the challenger network’s CEO outlines a $5 billion ambition, a $ 20 million-a-quarter AI investment, the closing of the ADK Global acquisition, and why spectacle still works in marketing.
Cannes Lions to ban agencies that submit ‘wilfully false’ campaigns
Changes follow DM9 DDB and Cannes Lions' withdrawal of three entries and scrutiny over various others, including work from Havas Costa Rica, LePub São Paulo and Africa DDB.
Havas Costa Rica’s Cannes Lions-winning ad, Lessons of Shame, needs lessons of legitimacy
After a thorough investigation, Campaign cannot find any proof of the alleged results and impact stated in the Cannes case study submission.
Judging at Cannes Lions: Silly sells, challenging convention and more
Thoughts from a Creative Effectiveness jury member.
Marketing is growing up — long live the brand
Five Cannes Lions inspired shifts for Asia’s marketers
Wrangles in the jury room: how the challenges of creative judging play out
Tricky deliberations, outside influences and questionable entries can make the quest to recognise the best work with an award a difficult one.
AI, Asia, and the new CMO
Five takeaways from Cannes Lions 2025.
Cannes Lions responds to criticism regarding inaccessible stage
Dom Hyams, global client director at Purple Goat Agency, was unable to access the stage via the usual route.
Where the real Cannes happened
Cannes Lions first-timers pick out their highlights of the week.
DM9’s creative chief steps down in wake of Cannes backlash
Icaro Doria helped relaunch the agency in 2022.
Cannes Lions Grand Prix winner faces scrutiny over alleged AI-doctored case study
DM9, part of the DDB network, faces fallout over its Grand Prix-winning campaign for Consul Appliances, with Chief Creative Officer Icaro Doria stepping down after allegations of AI manipulation and unauthorised footage usage.
Cannes Lions faces calls to step up action on sexual harassment
Women sought refuge in the Empower Café when the Cannes Lions safe zones were not open.
'If it doesn’t entertain, don’t even enter': Valerie Madon on films, humour, and the power of purpose at Cannes Lions
Nearly 80% of the Film Lion winners used humour as a narrative style. McCann’s APAC chief creative officer and Film juror Valerie Madon explains why funny works, short-form is trickier than it looks, and why the best films sell more than just a feeling.
A small step for Cannes, not a giant leap for Asian creative influence
Cannes Lions amplified Asia’s usual hits this year—K-pop and Xiaohongshu's marketing model but the real creative revolution happening in Southeast Asia’s music, film and creator economy is still bubbling at the edges. McCann's Shilpa Sinha says it’s time for Asia to stop waiting and claim the stage.
Microsoft AI CEO: Bigger organisations are ‘starting to feel the pressure’ from AI
Mustafa Suleyman was joined on the stage at Cannes by Colleen DeCourcy to discuss how AI will democratise creativity and the importance of ‘friction’.
John Wren on his vision for a bigger, better Omnicom
The chief executive tells Campaign why the IPG acquisition makes sense, what the impact will be and what will determine success.
Campaign Cannes Global Podcast Episode 2
Our editors from the UK, US, Canada and APAC report from Campaign House at Cannes Lions 2025.
Big ideas, not big algorithms, will win Cannes
At Cannes 2025, Adobe’s Shantanu Narayen and Publicis’ Arthur Sadoun unpacked why AI may power creativity—but humans still pilot it.
'Creativity is under duress': David Droga as he hands over the baton
“David’s fast. But I’m faster,” says incoming CEO of Accenture Song Ndidi Oteh, promising speed, talent, and integration.
Ad Net Zero updates sustainability guidelines to drive media decarbonisation
Over 100 companies contributed to these latest guidelines, including L’Oréal, LVMH and all six major holding companies.
TikTok commercial lead: 'We don't want to take the role of an agency'
Sofia Hernandez, global head of business marketing and commercial partnerships, spoke to Campaign about the importance of agencies.
Cannes Lions 2025: See all of the Grand Prix winning work this year
Bookmark this page to watch all of the standout Grand Prix winners from the 72nd Cannes Lions Festival.
Scrutiny over media trading will be a top story in next year, Campaign editors say
Five of Campaign's global editors spoke on a panel at Campaign House in Cannes.
New Zealand Herpes Foundation wins Lions Health and United Nations Grand Prix for Good
The work came from Finch in Sydney and Motion Sickness in Auckland, New Zealand.
Dentsu expands global Sports & Entertainment business
Names Yoshinobu Ise new global head of the division and expands anime business to China, SEA and North America.
Arthur Sadoun: Agencies should be ‘optimistic’ not ‘scared’ about future
Publicis CEO gave exclusive interview at Campaign House on first day of Cannes Lions.
Croisette dispatches: Editor’s diary from the heart of Cannes
The world felt heavier this year... AI panic, shrinking budgets and everything in between. But through all the noise, the best work still managed to cut through with clarity, heart and relevance.
AI won't kill advertising, it won't save it either: Apple's top marketing exec at Cannes
“Go make something wonderful,” Apple's Tor Myhren tells the creative industry as he bets on the irreplaceable power of human minds.
Cannes Lions 2025: APAC winners
The region nets 118 awards, including 8 Grand Prix and a Titanium.
Viagra takes home the Pharma Grand Prix at 2025 Cannes Lions
The winning work from Ogilvy Shanghai answered the question of how to promote Viagra in a country where pharma ads are banned and intimacy is considered a taboo subject.
'Looking for the first domino': Titanium jury president Judy John on Lion-winning work
In a wide-ranging interview, John explains how APAC work, like New Zealand’s stigma-smashing Grand Prix for Good and Ogilvy Singapore’s work for Vaseline, are setting the stage for global creative change.
Lindsey Evans: 'See uncertainty as opportunity'
Ahead of Cannes Lions, the chief executives of the 'big six' holding companies and senior leaders give their views on a range of topics relating to creativity and business. Today, it’s the turn of Special Australia's Lindsey Evans.
Campaign Cannes Global Podcast Episode 1: Lions and Campaign House preview
Our editors from the UK, US, Canada and APAC give their tips ahead of Cannes Lions 2025.
2025 Cannes Contenders: RGA creatives weigh in
A ubiquitous surname, a sexually transmitted infection, the printing of memories and an animal god that helps gamers might all bring fame glory to campaigns in Cannes next week.
2025 Cannes Contenders: Dentsu APAC leaders place their picks
From the grippingly serious to the hilariously eccentric, three Dentsu creative and product leaders across APAC give their nods to award-worthy work that may win a Cannes Lions next week.
Creativity isn’t just for New York, London or Tokyo—it lives in Mongolia, too: Mongolia's first Cannes juror
Enkhbayasgalan Tungalag reminds the industry that world-class ideas can be born in yurt camps as easily as Madison Avenue; it’s time the global stage paid attention.
Yannick Bolloré: ‘AI is a powerful creative partner’
Ahead of Cannes Lions, the chief executives of the 'big six' holding companies and senior leaders give their views on a range of topics relating to creativity and business. Today, it’s the turn of Havas' chief executive and chairman, Yannick Bolloré.
Publicis CEO Arthur Sadoun joins speaker line-up for Campaign House at Cannes Lions
Publicis CEO Arthur Sadoun will give a sit-down interview on day one.
2025 Cannes Contenders: Ogilvy's lineup of creative masterpieces
Nicolas Courant, chief creative officer of Ogilvy Singapore, shares his picks of campaigns set to reign supreme at the Festival de Cannes.
Campaign announces agenda for debut of Campaign House at Cannes Lions 2025
Programme of editorial and partner events will run across the week of the festival in June.
Arthur Sadoun calls for ‘different approach’ at Cannes amid economic challenges
Publicis CEO says Lions festival should not just be about 'AI theory' or 'celebrating creativity for its own sake', given the toughest conditions since the pandemic.
Brands must eradicate the 'insight famine' to find success: Cannes Lions
The fifth annual 'State of Creativity' report finds that more than half of brands describe their ability to develop high-quality insights as poor or very poor.
Apple named Cannes Lions Creative Marketer of the Year
The tech giant has picked up the accolade for the second time.
Jane Lin-Baden and Tara Ford among Cannes Lions 2025 jury presidents
Awards submissions for the festival are open until 10 April.
Why Lions is buying Effie: to help brands make ‘better case’ for investing in marketing
Planned acquisition comes at the same time as Ascential, the parent company of Lions, completes its £1.2 billion ($1.6 billion) sale to Informa this week.
When safety becomes a luxury in a world of enduring racism
Personal and public events over the summer – in Cannes and the UK – demonstrate that racism is a pervasive and dangerous force in society.
Alexis Ohanian on investing in women's sports, AI, and the future of Asia
Campaign Asia caught up with the Reddit entrepreneur and Seven Seven Six founder at the Bloomberg Bistro in Cannes last month, where he discussed his investments in AI, deep tech, women's sports, and why Japan is a key focus for the future.