Profit vs purpose: Advertising’s balancing act
In the first part of a three-part series, Campaign's editors from around the world come together to examine the biggest themes facing global advertising.
In the first part of a three-part series, Campaign's editors from around the world come together to examine the biggest themes facing global advertising.
“Wasteminster” draws attention to Greenpeace’s call for a ban on plastic waste exports.
Adam & Eve/DDB said the 2022 drive will be the biggest to date.
Rob Doubal and Laurence “Lolly” Thomson had been at McCann UK for the past 14 years.
Women sought refuge in the Empower Café when the Cannes Lions safe zones were not open.
Good-Loop has attracted big-name brands and funding from You & Mr Jones since launching five years ago.
Dove is losing sight of its strengths following a string of attention-seeking ads this year, industry leaders have warned.
Publicis Groupe chief executive Arthur Sadoun has delivered a bullish defence of his decision to withdraw the network from trade events and flagship award shows such as Cannes Lions.
Facebook is overhauling how its news feed works to make posts from businesses, brands and media less prominent.
While the world ground to a virtual halt in the grip of the Covid pandemic, creativity remained unfettered. Campaign asked creatives to open up about the craft stories behind the spots.
Campaign looks at how after years of platitudes about racial inequality in the ad industry, the Black Lives Matter movement seems to be driving positive change at last.
Francesca Leronni appointed group director of responsible media at Ebiquity.
GLOBAL - Bacardi has signed up tennis star Rafael Nadal to replace Michael Schumacher as its global social responsibility ambassador.
ASIA-PACIFIC: Finnish mobile manufacturer Nokia relocated its Asia-Pacific headquarters from Singapore to Beijing at the start of the year, but Will Harris, Nokia's head of marketing for Southeast Asia and Asia-Pacific, has decided to return to the UK.
SYDNEY - Australian wine brand Jacob's Creek has signed a three-year partnership with Andre Agassi, which will see the former tennis champion feature in a global promotional campaign.