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15 hours ago

Amazon refunds advertisers whose ads appeared on CSAM sites

Amazon is emphasising its commitment to blocking ads alongside CSAM to lawmakers by refunding affected advertisers and strengthening ad safety measures.

Feb 27, 2025

Salesforce and Google expand partnership to boost AI-powered customer service

The collaboration offers businesses greater flexibility to develop tailored AI solutions, enabling faster and smarter customer service through multimodal capabilities, real-time insights and seamless platform integrations.

Feb 25, 2025

Google adds new asset testing to PMax to improve campaign performance

The tech giant has also launched other creative capabilities that can help advertisers better target audiences through AI recommendations and testing.

Feb 20, 2025

Google is on a mission to make using AI ‘A-OK’

The tech giant’s AI Lighthouse Program is one of a slate of recent efforts to give its Gemini tools the human touch.

Feb 11, 2025

X partners with Magnite to boost programmatic ad sales

Magnite joins Google and PubMatic as official third-party sellers of X’s ad inventory which can help fill unsold inventory and attract more advertisers.

Feb 10, 2025

Amazon, Google among platforms under fire for ads on child-abuse sites

Following an Adalytics report linking ads from big tech to websites hosting child sexual abuse material, US Senators demand accountability. Advertising expert Arielle Garcia asks the damning question: "How much child sexual abuse is enough for them to take action?"