by Staff Reporters | Campaign Asia

Staff Reporters

APAC ad spend growth pegged at 5.8%, buoyed by SEA

News

9 hours ago

APAC ad spend growth pegged at 5.8%, buoyed by SEA

Dentsu’s latest forecast shows APAC’s ad market surging, led by digital dominance, booming retail media, and rapid growth in programmatic and AI-driven platforms.

Bala Pomaleh joins Dentsu Malaysia as CEO Media

News

1 day ago

Staff Reporters

Bala Pomaleh joins Dentsu Malaysia as CEO Media

Pomaleh recently left Mediabrands Malaysia as CEO.

Danone Indonesia's marketing chief Sri Widowati exits

News

1 day ago

Staff Reporters

Danone Indonesia's marketing chief Sri Widowati exits

Widowati departs Danone Indonesia after a four-year tenure marked by innovative campaigns and a focus on consumer education, leaving to pursue new passions.

Moves and wins roundup: Week of February 24, 2025

News

1 day ago

Staff Reporters

Moves and wins roundup: Week of February 24, 2025

Kick off the week with the latest people moves and account news from Clemenger, GroupM Australia & New Zealand, Dentsu Malaysia, Moon Rabbit Singapore, 72AndSunny and more.

‘The White Lotus effect’ on Thai tourism

Analysis

1 day ago

Staff Reporters

‘The White Lotus effect’ on Thai tourism

For its third season, HBO’s The White Lotus has shifted location to Koh Samui in Thailand, provoking increased interest in the destination, based on data by Carma.

Alibaba pledges 'aggressive' AI investment, reports fastest growth in a year

News

4 days ago

Staff Reporters

Alibaba pledges 'aggressive' AI investment, reports ...

Revenue jumped 8% as Alibaba's AI-driven strategy paid off. A surge in investor confidence has sent its share price soaring over 60% since the start of the year.