dentsu
Agency Report Card 2024: Dentsu Media
Dentsu Media navigated a turbulent 2024, marked by financial pressures, leadership instability, and structural reorganisation, even as it pushed forward with AI investments and selective market successes.
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Creative Minds: How Defri Dwipaputra stumbled into advertising
Dentsu Indonesia's ECD found his career path altered when a chance opportunity to create graphics for a famous artist in 2008 led him to the industry.
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LinkedIn picks network for $97 million global media account
The appointment follows a closed process across several global markets.
India's digital advertising industry to be $8.15 billion by end-2026: Study
Estimated to touch INR 59,200 crores (US $6.9 billion) this year, the country's digital advertising market is growing at 19.09%, according to a Dentsu report.
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CCI raids raise questions on price-fixing and collusive ad structures in India
The recent raids on GroupM, Publicis, Dentsu and IPG have put newfound regulatory heat on top agencies, raising uncomfortable questions about price-fixing, market dominance, and the future of media buying in India.
Indian CCI raid GroupM, Publicis, IPG and Dentsu offices over alleged price-fixing
As India’s ad market evolves, CCI's raids on global agencies and broadcasters raise concerns over price collusion, media buying, and market fairness.
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