Technology

1 day ago

Snapchat nudges US fans to ‘Find Your Favorites on Snap’ as possible TikTok ban looms

The campaign spotlights personal testimonials from Loren Gray, Avani Gregg and Harry Jowsey.

1 day ago

Meta's shameful conduct policy is a 'green light' for erasing queer voices

Meta has redrawn their boundaries of acceptable hate, and LGBTQIA+ people are no longer in the safety zone. Outvertising will no longer be working with them.

2 days ago

Campaign Asia-Pacific launches 50 over 50 awards

Our inaugural list is aimed at dispelling stereotypes of older industry contributors, celebrating entrepreneurship, drive, tenacity, experience and mentorship that is driving the industry forward.

3 days ago

TikTok ban looms: Meta and YouTube positioned to gain

With over 170 million users and seven million businesses bracing for impact, the looming ban is similar to TikTok’s struggles in APAC—from outright bans in India and Nepal to restrictions in Australia and New Zealand.

3 days ago

Bracing for a ban: What to know about a world without TikTok

The app could disintegrate, sending users and marketers on a mission to find another go-to platform.

3 days ago

Martin Sorrell: 'The role of a CMO has got easier'

The former chief executive of WPP spoke at CES 2025.

3 days ago

UK competition watchdog to investigate Google’s search and search advertising services

The Investigation aims to assess whether Google's services deliver favourable outcomes for people and businesses.

4 days ago

Why you shouldn’t ignore search everywhere optimisation in 2025

As the digital world fractures, savvy brands know that SEO is no longer about search engines—it’s about owning every space where audiences search. The head of SEO at GrowthOps unpacks the key trends redefining search in 2025.

Jan 10, 2025

TikTok launches Messaging Ads in Asia Pacific

TikTok’s Messaging Ads are now available in Australia, Indonesia, Japan, Korea, Malaysia, New Zealand, Philippines, Thailand, Vietnam, and Singapore.

Jan 10, 2025

The shocking things you can now say on Meta's platforms

As per the new policy, it is now okay to call gay and trans people ‘mentally ill’ and refer to women as ‘household objects’ on Facebook and Instagram.

Jan 10, 2025

TikTok encourages brands to ‘take more exciting creative risks’ in ads

Platform identified trends including ‘tapping into girlhood’ and working with more content creators.

Jan 9, 2025

Meta's fact-check fail is a threat to brand safety

The tech giant’s move to abandon fact-checking on its platforms could significantly affect brand trust and consumer perception, argues Danny Molyneux of Claxon.

Jan 9, 2025

Why Meta’s pivot on fact-checking is the right move

This course correction is not merely expedient; it’s the right move for Meta, its shareholders, advertisers, and audiences alike, argues Ramakrishnan Raja in his forthright analysis.

Jan 8, 2025

Former Dentsu China CEO Deric Wong joins EternityX

EXCLUSIVE: The media agency veteran who left Dentsu China to start a consulting firm will oversee the global expansion at the Hong Kong-headquartered martech company.

Jan 8, 2025

Ahead of Trump's second-term, Meta to scrap fact checking on Facebook and Instagram

Traditional fact-checking will make way for X-inspired "Community Notes." This drastic overhaul signals a major shift in content moderation as the tech giant appears to appease the incoming Trump administration.

Jan 7, 2025

40 Under 40 2024: Rudy Khaw, AirAsia

Khaw’s journey from brand executive to CEO is a culmination of his visionary leadership, business acumen, and commitment to inclusivity—reshaping AirAsia as a leading global brand.

Jan 5, 2025

Former UK deputy PM Nick Clegg leaves Meta ahead of Trump’s return

Republican and former White House deputy chief of staff Joel Kaplan to take over as Meta’s president of global affairs after nearly seven years.

Jan 3, 2025

Campaign's definitive guide for what's in, what's out in 2025

OUTLOOK 2025: A clear, concise and constantly updated guide for industry trends and predictions—all in one place. Check back often for the freshest updates.

Dec 30, 2024

Why Google has never looked more fragile as an advertising channel

As the DOJ vs. Google case rumbles on into the new year, how can advertisers best prepare for a post-Chrome world?

Dec 20, 2024

Year in review: Biggest brand fails of 2024

From Apple’s cultural misstep to Bumble’s billboard backlash and Jaguar’s controversial rebrand, here’s Campaign’s take on the brands that tripped up in 2024, offering lessons in creativity, cultural awareness, and the ever-tricky art of reading the room.