UM appoints Doris Kuok as global managing partner for Cathay Pacific

HONG KONG - UM welcomed Doris Kuok to the team this week as the global managing partner for Cathay Pacific Airways’ account. Based in Hong Kong, Kuok will work in collaboration with key internal leaders from UM’s research and analytics, strategic planning and media expertise groups, to lead Cathay’s central team and provide integrated marketing communications solutions to the airline across its 27 markets worldwide.

by Staff | 11/04/2013