special

1 day ago

Bonds taps Robert Irwin to show how wild comfort down under can really get

Australia’s most beloved animal-lover trades khakis for cotton to front the new campaign, introducing American audiences to undies that hold up under pressure—snakes, crocs and all.

Feb 20, 2025

Hearts & Science is media AOR for Warner Bros Discovery in key APAC markets

The OMG agency beat incumbent Mindshare in a pitch to oversee the network's theatrical and streaming divisions across key markets in the region.

Jul 25, 2024

Special London chief executive and partner departs

Jennifer Black joined the offshoot of the New Zealand agency in 2022.

Jul 6, 2023

Bonds’ new campaign teases, pleases and covers in all the right ways

When it comes to creating a buzz, Special knows how to provide the full package.

Oct 4, 2022

Kiwi life insurer raises the dead for a last performance

The work by Special New Zealand gives knocked-off drama series characters one last shot at acting, put to good use plugging Partners Life insurance.

Apr 25, 2022

New Zealand agency Special on why the UK is key to its global expansion

Tony Bradbourne, founder of Special, tells Campaign why the time is right to launch an office in the 'tough and competitive' London market.