Guy Hayward

Why marketers have to think small to win big
Advertising
Jun 30, 2020
Guy Hayward

Why marketers have to think small to win big

"This is a long road back, especially for the hardest-hit industries."

Gaining share in a trade war: Five tips for successful brand-building in China
Marketing
Oct 2, 2018
Guy Hayward

Gaining share in a trade war: Five tips for ...

As the storm clouds gather, international brands must prepare for continuous adaptation.

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