Chris Ngan

Why CTV and retail media could transform digital advertising in Hong Kong through 2025
Opinions
Jan 6, 2025
Chris Ngan

Why CTV and retail media could transform digital ...

Connected TV will be crucial for boosting customer conversions and brand impact in 2025, while Hong Kong will also see a rise in search spending on e-commerce, driven by growing confidence in retail media, predicts the Trade Desk's Chris Ngan.

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