by Carol Huang | Campaign Asia

Carol Huang

Carol Huang is a reporter at FinanceAsia, where she covers capital market, financial institutions and related technology changes in Greater China. Carol holds a Master of Journalism from the University of Hong Kong. She can be contacted at [email protected]

Taiwan's top 100 brands: Line, Taiwan Mobile, Rakuten among biggest gainers

Analysis

Oct 19, 2020

Carol Huang

Taiwan's top 100 brands: Line, Taiwan Mobile, ...

Luxury brands also performed well in the market, according to the just-revealed ranking from our Asia's Top 1000 Brands research.

Direct-to-consumer products raise their awareness in Taiwan

Marketing

Oct 19, 2020

Carol Huang

Direct-to-consumer products raise their awareness ...

ASIA's TOP 1000 BRANDS: Online emporium HKTVmall jumps into the top echelon of Hong Kongers' favourite locally based brands.

Brands in Taiwan focus on diversifying services

Marketing

Oct 19, 2020

Carol Huang

Brands in Taiwan focus on diversifying services

ASIA's TOP 1000 BRANDS: Brands that expanded their service offering during the global pandemic have prospered in Taiwan.

Maybelline to pull out of department stores in China

News

Oct 14, 2020

Carol Huang

Maybelline to pull out of department stores in China

The brand will continue to rely more on online sales while opening more flagship and experience stores.

Trump's potential ban on Alipay, WeChat would impact luxury and financial brands

News

Oct 9, 2020

Carol Huang

Trump's potential ban on Alipay, WeChat would ...

The Trump administration is reportedly considering a ban on Chinese payment systems Alipay and WeChat Pay, which would impact not only those companies but many other brands and retailers as well.

Porsche and Coke let fans hear the roar of engines despite race postponement

The Work

Sep 30, 2020

Carol Huang

Porsche and Coke let fans hear the roar of engines ...

The postponement of the Porsche Carrera Cup Asia hasn't stopped Porsche and Coca-Cola from releasing co-branded cans and a cross-promotional campaign by Saatchi & Saatchi Shanghai.