australia

11 hours ago

Women to Watch 2024: Audrey Michelin, OpenX

Michelin's career is a powerful lift: She's not only the Australian national deadlift record holder but also a high-performing leader who shapes financial outcomes and lifts team dynamics.

11 hours ago

Women to Watch 2024: Elle Bullen, Bullfrog

A brutal battle with cancer may have forced Bullen to pause her career, but her fire to produce meaningful work and challenge gender conformities continue to burn.

11 hours ago

Women to Watch 2024: Jacquie Alley, The Media Store

A trailblazer in championing diversity, sustainability, and innovation, Alley’s transformative leadership has driven The Media Store’s growth and set new standards for workplace culture in the industry.

11 hours ago

Women to Watch 2024: Nicole Geekie, Jaywing

Geekie’s pivotal role in evolving Jaywing’s service offering now brings the agency more than half of its revenue from The Studio, underpinning the importance of performance-driven solutions to marketers.

11 hours ago

Women to Watch 2024: Penelope Shell, Zenith Media

As a chief strategy and product officer, Shell has extended her remit towards building Zenith’s business, growing its clients’ brands, driving innovation and shaping the industry’s principles to be responsible towards youth.

Nov 12, 2024

BWS’ new ad says 'take your time'—even if you’re already late

BMF’s latest campaign for the Aussie beverage giant features a procrastinating partygoer who hilariously proves that 'on my way' can mean anything but.