Campaign at Cannes interview: Tencent's Steven Chang

Campaign Asia-Pacific brand director Atifa Silk talked with Chang about the following topics:

• The performance and prospects of the China film market
• How people in China are consuming video content including feature films
• Data from Tencent's platforms, including daily users and the number of minutes people spend on video on desktop versus mobile.
• How Tencent is approaching its own content-creation efforts and promotion of video content.