The CEO and founder spoke to Campaign India on the sidelines of the company's two-wheeler launch and rebranding about its vision of bringing e-mobility to the masses, on reviving the 'Luna' in an e-avatar, and why the lack of charging infra is not a concern for the EV-maker
On his second trip to India this year, Havas’ global chief integration officer, sheds light on the group’s M&A policy, the importance of building ‘complementary’ and not ‘competing’ offerings, while sharing his view on the recent mergers at WPP, and more...
In the run-up to the 15th edition of the ‘Men of the Year’ event, Che Kurrien reflects on the changing face of masculinity in Indian society, the need to widen the lens of progressivism and inclusivity in the men’s magazine space, and more...
Shashank Srivastava, senior executive officer, marketing and sales, Maruti Suzuki India, headlines this edition by delving into being a completely 'customer-obsessed' CMO and giving a peek into his lesser-known fascination for the origins of the universe and human evolution.
We explore who will be the winner in the online vs brick-and-mortar marketing blitzkrieg this festive season while trying to understand the factors behind 'predatory pricing' and 'deep discounts'.
Anil Gurnani, chief sales and marketing officer, TTK Prestige, spills the beans on his wanderlust and constantly seeking fresh ideas to following a 'data-driven AI approach' for enhanced decision-making
Amid the festive marketing blitz, the Ikea India country marketing manager sheds light on how the Swedish brand is testing Indian waters and finding ways to mix the ‘Swedishness’ and ‘Ikeaness’ together with ‘Indianess’, and more
Oppo India's chief marketing officer gets candid on speaking five languages, his three focus areas for Oppo, and following the brand's mantra of 'doing the right things and doing things right'.
With a mission to reshape brands through exceptional customer experiences, Havas' Shulman discusses strategies for balancing soaring consumer expectations with personalised and meaningful interactions in a fiercely competitive market.
Campaign India has a freewheeling conversation with Emami Group India's directors and second-generation scions, on the secrets and trials of running a business with three generations from two different families, becoming a leading FMCG brand, pioneering in-film advertising and more.
In light of the COP28 agreement to transition from fossil fuels and India's ad watchdog's directives to curb greenwashing, where do Indian agencies stand on the matter, especially in working with clients?
CMO Abhishek Gupta reveals his love for the mountains, the reason why he advocates for simplifying insurance communication, emphasising the urgent necessity to make it easily understandable.
Campaign catches up with Kommune India's founder Roshan Abbas on what drives his initiatives—Voices of Tomorrow and SpokenFest—and why sometimes, it's okay to ignore business plans to pursue a passion project.
The global vice president of communications at Nissan shared insights on tactfully handling PR flare-ups and communications crises in the digital era, whilst also championing DEI and more, during her India visit
In a chat with Campaign India, Maybelline New York & NYX professional makeup's GM, shares insights on how tech is changing the beauty game, what younger consumers expect from brands, and more.
The CEO of Titan Watches and Wearables, spoke to Campaign India on reaching out to the discerning Indian consumer through its premium watches brand Nebula by Titan, and the collaboration with Sushmita Sen
The head of digital business and marketing at the general insurance firm gets candid about challenges in the insurance space, AI’s evolving role in garnering marketing insights, and which brand's campaigns he looks forward to the most.
As Havas announces Conran Design Group’s rebrand as its new flagship network, Campaign asks about its intent, the roll out from India, and what it truly means to be a 'citizen brand'.
We deep dive into the high-end, as premium goes digital and luxury shopping sees a surge in India in recent times.
The chief marketing and communications officer shares insights into Mastercard's decision to tie up with the ICC, and on choosing not to renew the BCCI partnership