Sebastian Munden

Everyone must support advertising’s drive to Net Zero in 2023

Everyone must support advertising’s drive to Net Zero in 2023

There are five things that should be on every company's sustainability to-do list for this year, the chair of Ad Net Zero says.

Ad Net Zero Summit can show adland means business about tackling climate crisis

Ad Net Zero Summit can show adland means business about tackling climate crisis

It's not just 'sustainability leads' who should be involved. The whole of the ad industry must do more, the chair of Ad Net Zero says, ahead of its annual summit which takes place at the same time as COP27.

We all have a collective responsibility to make progress on sustainability

We all have a collective responsibility to make progress on sustainability

To mark Earth Day 2024, Matt Bourn and Sebastian Munden, authors of a book on the importance of sustainable advertising, warn that this is no time to stand still.

Ad industry must fix gap between intent and action on climate

Ad industry must fix gap between intent and action on climate

Campaign is launching a series of opinion pieces about sustainability ahead of Cannes Lions 2023. Here the leaders of Ad Net Zero, WFA and ANA issue a joint call about the need to move from talk to impact.