Budweiser kicks off 'Bud Babe IVR Call' campaign in time for World Cup opening

Budweiser partners with wwwins Isobar to launch a 2010 FIFA World Cup 'Bud Babe IVR Call' campaign for Anheuser-Busch InBev, using state-of-the-art interactive voice response (IVR) technology.

by Campaign Asia-Pacific