Bic rewrites Shakespeare with AI for Cristal pen’s 75th anniversary
In its latest campaign with VML, Bic used AI to reproduce William Shakespeare’s ‘Romeo and Juliet’ with the Cristal pen that turned 75 this year.
by Eric Berger
In its latest campaign with VML, Bic used AI to reproduce William Shakespeare’s ‘Romeo and Juliet’ with the Cristal pen that turned 75 this year.
by Eric Berger